Thundershirt (2012 60 Second Version)

Name: Thundershirt (2012 60 Second Version)
Uploaded: 2017-01-27T02:48:10Z
Duration: 1 min 2 s
Description: After Thundershirt redefined the direct response pet product category in 2010, the time had come to work on new creative for their exploding brand, so we created a "True Stories. Real Thundershirt Owners" theme. We had a blast shooting footage of "dogs being dogs" and created a spot that was both beautiful and sold a product.

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